by Lindsay Bruce Smith | Oct 26, 2022 | Free Library
October, 2022 SMM-255 Cross-functional alignment This is the third in my series of articles about the human side of strategy execution, published in Pharmaceutical Marketing Europe. This time I look at how cross-functional alignment works...
by Lindsay Bruce Smith | Oct 26, 2022 | Free Library
October, 2022 SMM-256 COVID-19’s consequences I love the fact that our industry is evolving in surprising and hard-to-predict ways. Here’s why, in this complex adaptive ecosystem, COVID-19 vaccines might rhyme with antibiotics.
