by Kall Kwik WGC | Jun 15, 2015 | Free Library
June, 2015 SMM-127 Friend or Foe This article looks at the implications of co-evolutionary theory for pharma companies.
by Kall Kwik WGC | Jun 15, 2015 | Free Library
June, 2015 SMM-126 Critical Thinking Professor Brian D Smith assesses the Darwinian model of mutation in pharmaceutical companies.
by Kall Kwik WGC | May 1, 2015 | Free Library
March, 2015 SMM-122 Mission Critical This feature article is an interesting by-product of Brian Smith’s research with industry leaders. It describes about how leaders mitigate the isolation they sometimes feel by using strategy...
by Kall Kwik WGC | May 1, 2015 | Free Library
March, 2015 SMM-121 Under Pressure This short article summarises some of Brian’s research into the selection pressures that are acting on and shaping business models in life sciences. It introduces ideas about how various market changes...
by Kall Kwik WGC | Feb 16, 2015 | Free Library
February, 2015 SMM-120 A Matter of Trust This is a short article that looks at the likely future relevance of consumer brand trust to pharma companies.
by Kall Kwik WGC | Feb 16, 2015 | Free Library
January, 2015 SMM_119 Searching for Junk A short article that looks at recent acquisitions in medical industries and suggests questions executives should ask to ascertain whether their acquisition strategy has the right focus.