Mission Critical

March, 2015    SMM-122 Mission Critical This feature article is an interesting by-product of Brian Smith’s research with industry leaders. It describes about how leaders mitigate the isolation they sometimes feel by using strategy...

Under Pressure

March, 2015    SMM-121 Under Pressure This short article summarises some of Brian’s research into the selection pressures that are acting on and shaping business models in life sciences. It introduces ideas about how various market changes...

A Matter of Trust

February, 2015    SMM-120 A Matter of Trust This is a short article that looks at the likely future relevance of consumer brand trust to pharma companies.

Searching for Junk

January, 2015    SMM_119 Searching for Junk A short article that looks at recent acquisitions in medical industries and suggests questions executives should ask to ascertain whether their acquisition strategy has the right focus.