The Big Issue

May, 2020    SMM-213 The Big Issue On any working day, your CEO may face a thousand issues. But, from the C-suite, the elephant in the room is always bicongruence. This article explains how we tame it.

Natural Intelligence

February, 2020    SMM210 Natural Intelligence Being overly focussed on artificial intelligence (AI) can blind us to the hugely valuable resource that almost all life science companies have at their fingertips, their natural intelligence. This...

Digital Divergence

February, 2020    SMM-209 Digital Divergence Combining digital and pharma is proving less easy than previously thought, but the reasons have little to do with the technology.